Circular Packaging

HolyGrail 2030

Building the business case to drive availability of recycled PP material across the entire packaging value chain.

The Vision

The Path to 2030

With the EU-wide 2030 PPWR recycling targets in mind, members of the HG2030 – Circular Packaging Consortium aim to lay the foundations for unlocking the circularity of PP plastic packaging through a market demonstration.

Together, we want to prove the economic viability of making recycled PP available for all packaging chain stakeholders by assessing the business case of different technologies.

1. The Challenge | 2. Our Answer | 3. The Future Impact

Pilot Projects in Action

A market demonstration

Roadmap & Use cases

Belgium → Flex PP

Unlocking the circularity of post-consumer Belgian flexible PP packaging via a demonstrated business case.

Roadmap

Discover our Roadmap with focus areas, Work Packages, milestones, and timelines — and see how your company can benefit by taking part

Germany → Rigid PP

Unlocking the circularity of post-consumer German rigid PP packaging via a demonstrated business case.

Together for a Circular Future

Join the Circle - Become a Member

Together Towards Circularity

Be a change-maker!

We welcome companies and organisations from every part of the packaging value chain to join HG2030 – Circular Packaging

Explore technologies that add value to feedstock and recyclates while delivering high-quality material for targeted packaging applications

Understand market needs of Brands, retailers, and waste operators

Analyse SKU-level data and the need for a Digital Packaging Passport

News & Insights

Inside Circular Packaging 2030

Find all announcements on the HG2030 – Circular Packaging consortium and discover the reports and studies here!

Closing the loop starts with you.

Join a growing community of pioneering companies and organisations from the packaging value chain who are shaping the future of circular packaging.

As part of HG2030 – Circular Packaging, you don’t just follow the change – you help drive it.

Belgium → Flex PP

Germany → Rigid PP